Sally Dark Rides | Website | Dark Ride Design

About Sally Dark Rides

Created in 1977, Sally Dark Rides (Sally Corporation) has designed more than 150 dark rides and attractions at theme parks and museums throughout the world. One of its founders, John Wood, has served as CEO the entire time.

One of the company’s dark rides, E.T. Adventure, is the only original opening-day ride remaining at Universal Studios Orlando.

Here’s how Sally Dark Rides describes its purpose:

“At Sally Dark Rides, we create experiences where millions of families laugh, play, and enjoy time together. Our rides are defined by unparalleled storytelling, and the memories that stem from those stories. We value those guest experiences that turn into traditions – from one generation to the next- being shared with friends and family for decades to come.”